Diving into print on demand publishing, ISBN numbers, Ingramspark, KDP, Lulu and everything in between has been overwhelming.

Selling something online is very easy. The fact that there are options available to tap into all these markets is amazing. Going digital is the smart way to go.

My main issue however is that I have gotten properly excited about the physical object in front of me. I’d like to offer this option to others but not sure the smartest route. Ingramspark can get you into the building, if you take some risk (offer a high discount and allow returns). Lulu royalties make the exercise nearly worthless (0.79 cents for a $15 is a joke). Not a real fan of any of these options.